Sony K98XR50 98" Bravia Mini LED 4K HDR Google TV with AI Super Resolution (2025):

Cinema is Coming Home
Decades of professional filmmaking experience allows Sony to faithfully recreate the creator’s vision at home with cinematic brightness, contrast, and color.

Redefining Brightness and Contrast
The advanced XR Backlight Master Drive controls thousands of Mini LEDs with precision to deliver captivating brightness.

Billions of Real World Color
Access billions of accurate colors and shades, capturing every subtlety seen in real life.

Powerful TV Processing
Watch everything with lifelike picture quality, powered by the intelligent XR Processor with AI technology.

Austere 7S-8KHD2-2.5M VII Series 2.5m Premium Braided 8K HDMI Cable (2021):

HDMI 2.1 Specification
Austere Ultra High Speed HDMI cables include a graphics rich bandwidth of 48Gbps and can carry resolutions up to 10K and 8K60, 4K120 frame rates. The 8K cable supports Variable Refresh Rate, Auto Latency Mode and more.

Why HDMI eARC Technology Matters
Austere added High Fidelity eARC technology that delivers the highest quality streaming audio available, including support for the uncompressed sound of Dolby TrueHD Atmos. ARC technology allows the “upstream” and “downstream” of signals over a single HDMI connection between your TV and any eARC-equipped device.